Business opportunity vs. business ideas?

The benefit of business opportunity is that you are buying into a business that has already been setup and may have proved successful to others. It reduces the time and cost of starting a business from scratch, especially if the bizopp already provides the tools you need (e.g. a website template, marketing tips and manuals, etc.).





The downside of bizopps is that it may be beneficial only to the owner of the program - not to those buying into the biz opportunity. In my business publishing a website on home businesses, I have met many entrepreneurs who complained of being scammed from the bizopp they thought was legit. Some were very disappointed to see that the bizopp, which promised them that they could earn them X amount of money, only earned for them a fraction of the expenses they had.





For one, you will be competing with hundreds, if not thousands, of entrepreneurs like you who bought into the business. Worse, you may all have the same website that looks exactly alike except for a few cosmetic changes here and there. From Success University to Liberty League to Quicklister, I would have entrepreneurs who bought into these programs spending money advertising on my site and all of them have the same exact websites.





By business idea, I take it you mean starting your own business from scratch. The advantage is you have more control, more leeway on how to approach the business. You can be more innovative.





You also have lower chances of getting scammed (which is pretty common in bizopps) because you are starting a business yourself. Whether you are starting a daycare business, virtual assistant business or a web publishing business, you have more room to grow.





Plus, if your business idea proved to be a success, then you can create your own bizopp that others can buy. Or you can sell it to companies like Yahoo. Or attract investors. You can never grow a bizopp in this way because you just bought a part of the business; not the entire business.





In my 2 cents, I prefer starting with a business idea, instead of a bizopp. There is more room to succeed with your own business; more risks of course but I'd rather have people buy into my idea than me buying into their idea.

Business opportunity vs. business ideas?
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